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messagepoint™ is an enterprise message management solution which enables business users to rapidly plan, create, target and deliver highly personalised content to transactional documents and other customer touchpoints.

On average, 90% of transactional documents are opened with the typical consumer spending 1-3 minutes reviewing their statements and bills. The messagepoint™ software solution allows business users to integrate promotional and informational messages directly onto these touchpoints turning them into valuable communication tools. Using either specific messaging “Zones” or full page “onserts”, content can be targeted and personalised down to the customer level replacing less effective options such as inserts and direct mail. Marketers and other business users can easily plan, create and target content based on customer attributes or buying behaviour to develop highly relevant campaigns, thus increasing awareness and improving campaign results. Previously wasted white space can now contain useful and relevant customer specific content.

messagepoint™ puts business users in control of message management allowing them to develop content and track message performance in real time through a single tool without IT involvement.

With messagepoint™, business users can now…

• Create, manage and deliver messages accurately into multiple customer touchpoints without IT involvement
• View the status of a campaign in real time, without numerous phone calls, emails and meetings
• Write, refine and approve content quickly and reduce lead times from months or weeks to days or hours
• Preview exactly how messages will look in each touchpoint before they become active
• Track customer analytics on message delivery and response
• Achieve true personalisation by basing consistent, precisely targeted messages on tracked behaviour, not on predictive or arbitrary algorithms
• Eliminate the need for multiple systems of record for managing and delivering messaging content, allowing legacy systems and ad hoc processes to be retired

messagepoint™ Software Recognized with Xplor International Award

Click here to read the press release announcing Xplor International's recognition of Prinova’s messagepoint™ as one of the best Technology Applications of the Year.

FAQs on messagepoint™

To find out more about how Docuplus can help you, please contact us on: 01494 880577 or via email at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .